Ways To Attract and Keep Customers

ways to attract and keep customers
George Clay

When it comes to ways to attract and keep customers high-end custom phone prospecting can be a good solution.

Done with meaningful, purposeful conversation — the same way you would want to interact with your customer and prospect base if you were making those calls yourself —is what my high-end phone prospecting is all about.

Ways To Attract & Keep Customers Explained

I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you.

  • I give you full notes & clear records of each call at all stages…plus Daily Call Outcome Reports so you can share information and adjust  tactics.
  • You track response and measure results.

Prospecting High-end Decision-Makers By Phone Begins With You Educating Me About Your Customers.
 I learn from you about your customers, your business and how you service your customers —- what they want and expect from you vs. what your competitors are offering.

That way I come across as knowledgable and informed… just as you would want someone representing your organization to be when reaching out to your customer and prospect base.

Ways To Attract and Keep Customers Process
  • Intro call…real-time interaction with decision-maker or get the name of that decision-maker.
  • I email you — immediately — the results of my call and what you are to send the prospect. Helpful if you and I figure out what key data points you want collected by me in the opening call.
  • Your follow-up email could open like this: My colleague, George Clay, spoke with you today about blah blah blah…and asked that I follow-up with more info on our services…
  • You send the email…and then—according to the time-line given me by the prospect in my intro call — I recontact that prospect real-time and ask if info received..any questions..any needs we can help them with etc….if note…I if I can contact say 30 days or so or if ok to check back time to time.
  • I email you immediately their response and at this stage good to either email again and/or snail mail.
  • Keep the snail mail and email on-going —educating and informing about special offers, etc. 
marketing direct custom phone prospecting
Ways to attract and keep customers

Interested?  Fill out and email this contact form. I’ll contact you within 24 hours by phone to learn what you need and see if I’m a good fit for helping you.

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  Improve Your Business Development Phone Prospecting  
cold call b2b business development lead generation
George Clay

Get updates on ways my  Marketing Direct Custom Phone Prospecting can help your business grow —especially in this economy.

Also, go here for DMA 2012 response rate reports for lead generation marketing media. Plus this Advertising Age update on B2B phone marketing.

Also, for further study: