Old way new client outreach

My guess is you’ve never received a business phone call from someone like me doing old way new client outreach. Informal and relaxed without any selling— that’s old school outreach. Gets your foot in the door with prospects you might want to develop as customers.  No selling. Just qualifying their interest. Prospects you’ve met at trade shows or Zoom meetings Customers who have drifted away Subscribers to newsletters or webinars High-profile executives you’ve read about in business journals Important you know something about making these calls in a way that is not intrusive or annoying like calls you get from […]

Customer Focused Outreach Services

The more you personalize your customer’s sales journey the more they are likely to buy from you. By hunting, prospecting, qualifying and nurturing relationships for your sales reps to pursue my customer focused outreach services can help your business grow. This includes targeting new clients with just the right message as well as revitalizing past or inactive clients. Amazon Effect on all B2B selling is why you need personalized customer focused outreach services NOW more than ever. Real-time Follow-up Is Key Once a lead is qualified my real-time follow-up calls build trust and credibility in a way that shows your […]

Finding new clients cold calling

Finding new clients cold calling is a skill—one that can be learned, honed, perfected. Here are five effective business development cold calling tips I want you to try. Not all at once, but one here, one there. Be patient… stick with my strategy. You’ll see positive results finding new clients cold calling.  Questions? Email or call me. I’ll do my best to help you. And please…send me your feedback once you give those tips a try.  Never “Wing It”. Always use a script. It keeps repetitions, omissions and improper sequencing out of your pitch. They spell trouble when cold calling new customers. Keep It Short. Make […]

New Client Phone Prospecting Explained

Marketing Direct New Client Phone Prospecting Explained My new client phone prospecting is highly personalized. I win trust and confidence in a professional yet informal way that elevates each sales call into friendly interactive conversation. Introductory discovery calls. I’ll work your prospect list with introductory calls that qualify each prospect and see if your business is a good fit for what they need.If they’re interested, you follow-up with a detailed email explaining what you can do for them. From there my follow-up calls continue to qualify their interest and move the sales process forward. New Client Phone Prospecting Process. I speak directly […]

Marketing Direct High-end Prospecting

 What makes Marketing Direct High-end Prospecting  effective? First of all, it’s a tested  process that eliminates completely the stigma of old way telemarketing and how cold calls are received.  How I contact your prospects is low key…one-to-one and not at all like you’d expect from cold call prospecting. This approach makes your prospects open to learning more about what you can do for him or her. Custom Phone Prospecting Tailor Made to Your Specific Industry Niche But first I learn from you about your customers, your business and how you service your customers —- what they want and expect from you […]

Cold call lead process

Finding good prospects…then developing them into satisfied customers is never easy. Especially now…because information overload makes us skeptical and hesitant to believe anything from anyone. Consider your emails and voice-mails — how many were sent to you today? Same overload your prospects deal with…day after day. How to get your message through this clutter…so they believe what you can do for them is true and not just another sales pitch? Try the human touch. That way you get to know them…and they get to know you.  What I’m talking about is speaking directly with your prospects by phone… …engaging in […]

Database Building Phone Prospecting

Phase One:  Introductory warm-cold calls to find prospects worth pursuing.I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you.Phase Two:  Best prospects are nurtured by routine call backs from me and follow-up emails from you (see my post Appointment Setting Mistake). Real-Time Follow-Up Calls are essential (see memo at right) for gaining trust, learning what your prospects really need and showing how your team outshines the competition.NOTE: Voice-mail, e-mail and social media are all effective CRM…but over-used to where their messages too often are ignored (see my post “Lazy Follow-up”).WHAT YOU […]

Business Development Cold Call Process

Effective Business Development Cold Call Process Unlike Old-way Telemarketing My business development cold call process incorporates a series of personalized customer experience engagements that contradicts every idea you’ve had about telemarketing. It completely eliminates the stigma and annoyance of old way cold calling. It gets your prospects and your customers to “open-up” and discuss what they REALLY want and need from your organization. I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you.  Phase One:  Introductory warm-cold calls to find prospects worth pursuing. Phase Two:  Best prospects are nurtured […]

Effective Business Cold Call Prospecting Explained

Can My Personal Touch Business Cold Call Prospecting Work For You? What if I told you that business cold call prospecting can be an effective marketing tool for growing your business? And what if I told you that a deep knowledge of your industry or what you sell is not required for  making those cold calls a success? Of Course You Are Skeptical  And the reason is those telemarketing calls you get at home or at work where all you want to do is hang up the phone after telling the caller you are not interested. So I don’t blame […]