Database Building Phone Prospecting

Phase One:  Introductory warm-cold calls to find prospects worth pursuing.I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you.Phase Two:  Best prospects are nurtured by routine call backs from me and follow-up emails from you (see my post Appointment Setting Mistake). Real-Time Follow-Up Calls are essential (see memo at right) for gaining trust, learning what your prospects really need and showing how your team outshines the competition.NOTE: Voice-mail, e-mail and social media are all effective CRM…but over-used to where their messages too often are ignored (see my post “Lazy Follow-up”).WHAT YOU […]

Generating Qualified Cold Call Sales Leads

Step-By-Step Process Generating Qualified Cold Call Sales Leads  What if I told you that generating qualified cold call sales leads is a methodical process completely different from old way telemarketing? You would say I am out of touch with the digital age and that cold calling is dead. Harvard Business Review On-Line   Yet Harvard Business Review On-Line says this business practice is “not only alive it’s kicking and should be used by every B2B sales force.” What I’m describing is the art of generating qualified cold call sales leads with an introductory phone call…and then developing the most qualified […]