Direct outreach phone prospecting

Technology can connect you with almost anyone around the block or around the world. But there’s something unique that we humans get from interacting with one another that doesn’t come across as well through technology. In face-to-face communication, you are sharing a moment in time and space with someone. That is incredibly compelling for our ancient brains. This one-on-one “sharing a moment in time” with someone is how I approach real-time phone prospecting. It’s a moment in which you are able to connect with a prospect in a way that cuts across the technology great divide…and builds a rapport you just cannot get with even the coolest web-based technology. […]

Your lost customers

Get back lost customers —- clients you have spoken with or sent a proposal to in the past but didn’t win the business.  I have something that might help you win back a few lost clients. I am suggesting you gently re-establish your presence in a way that builds trust. That way you have a better chance to develop a relationship with some of these clients. And from there incrementally edge your way back by taking on smaller pieces of business. Letting them drift away and giving up on them for good or waiting too long before reconnecting are mistakes […]

Business Development Cold Call Process

Effective Business Development Cold Call Process Unlike Old-way Telemarketing My business development cold call process incorporates a series of personalized customer experience engagements that contradicts every idea you’ve had about telemarketing. It completely eliminates the stigma and annoyance of old way cold calling. It gets your prospects and your customers to “open-up” and discuss what they REALLY want and need from your organization. I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you.  Phase One:  Introductory warm-cold calls to find prospects worth pursuing. Phase Two:  Best prospects are nurtured […]

Marketing Direct Phone Prospecting Trial Project

You pick prospects you want developed…any market. VP-level executives…CEOs…IT execs…Buyers…OEM or Channel Sales Partners…System Integrators, etc. etc. Prospects you’ve met at trade shows…Customers who have drifted away…Subscribers to your newsletters or webcasts.  I give you full notes & clear records of each call at all stages…plus Daily Call Outcome Reports so you can share information and adjust  tactics.  You track response and measure results. Marketing Direct Phone Prospecting Explained  I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you. FIRST PHASE: Introductory warm-cold calls to find prospects worth […]

Removing Pain from Cold Call Phone Prospecting

To make your prospecting easier and way less stressful here are five tips I think you will find useful. Give these tips a shot…not all at once, but one here, one there. Be patient… stick with my strategy. You’ll see positive results…especially with your cold call phone prospecting.  OK, let’s get started….with this video on why use a script.  Never “Wing It”. Always use a script. It keeps repetitions, omissions and improper sequencing out of your pitch. They spell trouble when it comes to phone prospecting. Keep It Short. Make your introduction brief and to the point. How brief? Twenty to thirty seconds! That’s all you get. So be accurate, […]