I’m talking about speaking directly with your prospects by phone… …engaging in real-time, meaningful dialog rather than voice-mail or sending automatic e-mails like you (and your competitors) are used to doing. That herd mentality — doing the same thing over and over like everybody else trying to sell you something or win you over to their way of seeing things — that’s what I want you to put aside for now…  Let’s test a different approach to show your prospects that What you do is different. What you offer is different. And that YOU are different. This break from the herd strategy is […]