New Customer Prospecting

New customer prospecting by phone with the right personal touch is a practical way to get new customers and keep your existing customers from drifting away. But effective phone prospecting involves routine follow-up calls. These calls create trust, build your credibility and forward the sales process. What my outreach prospecting can do for you Build your new business prospect list with introductory cold calls. Develop the qualified sales prospects with lead nurturing follow-up calls. Get you Appointments by methodically working this new customer prospecting list. Make your business development process more efficient so every lead gets followed up. Give you full notes […]

High-Value Lead Development Process Explained

Acquiring High-Value Customers Only a small percentage of  leads offer you real sales  opportunities. Select niche batches of prospects you want developed. VP-level executives…CEOs…IT execs…Buyers…OEM or channel sales partners. Prospects you’ve met at trade shows Customers who have drifted away Subscribers to newsletters or webinars First Phase: High value lead development begins with introductory warm-cold calls to find prospects worth pursuing. I work the phones. Weak prospects noted. Stronger candidates flagged for follow-up. Second Phase: Follow-up calls to uncover active selling opportunities. Best prospects are developed by routine call backs. Again, I’m working the phones and making the calls. What You Learn: […]