Effective Cold call direct marketing strategy

  With this cold call direct marketing strategy I could promise you easy success. But I won’t. You’ll need patience and lots of persistence. But your rewards will be worth your effort. You’ll have the ability to “make things happen” — to control your business development process more effectively and on your own terms. Developing Quality Sales Leads It’s the power of an effective cold call direct marketing strategy….building yourself a pipeline of high-value new business prospects that you can develop in your own unique ways to becoming your customers. Ouch! I hear you loud and clear when that word […]

B2B Business Development Follow-Up Plans

 B2B Business Development Follow-Up Plans My system of real-time business development follow-up calls gives you help developing good sales leads by establishing trust and building credibility with your best sales prospects. What’s included Build effective B2B lead lists with introductory business development cold calls. Develop effective B2B business development follow-up calls to your best prospects with lead nurturing follow-up calls. Get you appointments by methodically working this business development lead list. Make your B2B list building process more efficient so every sales lead gets followed up. Give you full notes & clear records of each call at all stages. Give […]

B2B Lead List Building

Can You Buy An Effective B2B Lead List? Think buying an effective b2b lead list is a cake walk? Think again. No matter where you purchase your list you’ll end up cleaning it yourself because so much of the contact information is outdated. That’s the nature of the b2b lead list business. So what do you do? Build your own B2B lead list! Visit on-line directories of companies in the niche markets you sell to. McGraw Hill is a good lead source. Here’s their link for a specific industry listing. From there you can select maybe fifty target accounts and start […]

Effective Sales Lead Engagement

Are Your Sales Reps Too Busy For Effective Sales Lead Engagement? Making calls at lunch or between sales appointments is the sales lead engagement process that’s all too common with today’s sales reps. At best this hit-or-miss process reaches only a small fraction of your best sales prospects. My system of real-time follow-up calls gives you the full court press you need to make your sales reps more effective at getting appointments and making more sales.  What’s included Build effective lead lists with introductory business development cold calls. Develop an effective sales lead engagement process to your best prospects with […]

Effective Sales Lead Follow-Up Plans

Are Your Sales Reps Too Busy For Effective Sales Lead Follow-Up? Making calls at lunch or between sales appointments is how most sales reps handle sales lead follow-up calls. At best this hit-or-miss process reaches only a small fraction of your best sales prospects. My system of real-time follow-up calls gives you the full court press you need to improve your conversion rates and make your sales reps more productive.  What’s included Build effective lead lists with introductory business development cold calls. Develop an effective sales lead follow-up process to your best prospects with lead nurturing follow-up calls. Get you […]

Business Development B2B Cold Calls

A responsive strategy for B2B sales development you may have overlooked is business development cold calls. Easy to test and cost effective for any market.