Business Cold Calling Is Not Only Alive…It’s Thriving When Done The Right Way  Developing high-level sales leads by business cold calling can help you get in-the-door…make your sale and get more customers. The secret is making your calls with a personal touch and engaging your prospect with routine, real-time follow-up calls.  Yes, it’s a process. But it brings you better qualified prospects with higher conversion rates than you can get with direct mail, email marketing or traditional telemarketing. I start the business cold calling process with introductory cold calls that qualify each prospect to determine if your business is a good fit […]