HARVARD BUSINESS REVIEW update on fast changing B2B solution sales marketing.Top-performing reps have abandoned the traditional solution selling playbook.
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Times are changing. This article in FORBES may unsettle your business prospecting strategy. Keep doing what you’re doing…and get the same results. Or click this article heading and “get with the program”.
Nothing beats real time follow-up by phone for boosting new client sales prospecting efficiency. But most salespeople are too busy to make those calls.