B2B Lead Qualification Process It’s not mainstream marketing. And it won’t get you new customers overnight. But if you want to work your way into high-value accounts and develop key relationships that result in you getting a crack at becoming their vendor this may interest you. Only a small percentage of leads offer you REAL sales opportunities. VP-level executives…CEOs…IT execs…Buyers…OEM or channel sales partners. Prospects you’ve met at trade shows Customers who have drifted away Subscribers to newsletters or webinars High-profile executives you’ve read about in business journals First Phase B2B Lead Qualification Process: Introductory warm-cold calls to find prospects […]
Is reluctance to experiment putting your B2B sales organization behind the eight ball? Break free now! Try these tested direct marketing tips.
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