Tips For More Profitable Selling
Tests are important and help us understand our customers. Good selling is based on good testing. These wise words from Scientific Advertising.
Tag: advertising
Advertising Mistakes
Avoid Common Advertising Mistakes Paying too much for advertising or marketing that looks good but flops? Here’s tested tips from the trenches to help you avoid these expensive advertising mistakes. Everyone’s An Expert “…most national advertising is done without justification. It is merely presumed to pay. A little test might show a way to multiply returns.” Advertising Campaigns: “Almost any advertising question can be answered cheaply, quickly and finally by a test campaign. And that’s the way to answer them — not by arguments around a table.” Things Too Costly: “Many things are possible in advertising which are too costly […]
Marketing Test B2B Advertising Campaigns
Determine the effectiveness of B2B advertising campaigns cheaply, quickly, and finally by a direct marketing test. Use tested direct response B2B marketing.
Direct Marketing Test
Determine the effectiveness of B2B advertising and sales lead generation campaigns cheaply, quickly, and finally by a direct marketing test.
Outside Sales Managers Tips
Tips for avoiding common outside sales and marketing blunders. Tested fundamentals of successful direct marketing sales generation strategy.
Prospecting Sales Tips
Prospecting b2b by phone is a practical, cost effective direct marketing strategy. When you subscribe to my Prospecting Sales Tips here’s what you’ll get.
Direct Marketing Advertising Book
reader comments… “Nobody, at any level, should be allowed to have anything to do with advertising until he has read this book seven times.” – David Ogilvy “If Claude Hopkins was alive today, he would absolutely dominate internet marketing.” – Lance Jepsen, Author of: Internet Marketing:Profits That Lie Hidden In Your Website THE Direct Marketing Advertising Book For Anyone In Marketing Or Sales “This will be a beneficial read for anyone in marketing or sales. Even though […]
Effective Business Advertising Lessons
Realizing the power of effective business advertising on consumers, Wanamaker wrote many of the ads himself…filling them with conversational language that discussed the bargains of the day.