No easy answer and no magic pill. Just about everybody wants to find good prospect lists. But usually like finding a needle in a haystack. One solution is to build these prospect lists yourself. It’s not for everybody and may not be right for you. But it sure has worked for me in a way that builds trust and establishes credibility in a way that gives me a leg-up getting through to the right people and building a relationship with them over time and not with a single phone call. Important you know it’s not […]
Building Good Prospect Lists Nothing worthwhile comes easy. Especially so-called telemarketing lists. Most of what you buy are loaded with junk you need to clean up and that’s a real pain. What to do? Build your own lists and keep your data clean and up-to-date. Helps if you have a good list company like Accurate Leads —- Small family owned list company. Great service. Plus you can test small batches of prospect lists custom built to match your needs. They’ve been around since 1984. I’ve known about them only for a few years. Their services I have recommened to Marketing […]
My toolbox for building good prospect lists. A reasonably good contact management program. My favorite — TeleMagic. Streamlines list building — keeps data organized for rapid outreach to best prospects. My review of Telemagic is here. List building outreach without a good CRM platform is a fool’s errand. So get a CRM you can work an learn the ropes. Good list company Accurate Leads —- Small family owned list company. Great service. Plus you can test small batches of prospect lists custom built to match your needs. My review of Accurate Leads is here. Research Tool Entirely optional but worth the cost — Buzzfile Pro — […]
Acquiring new customers using high-end telemarketinging process involving introductory cold calls and relationship-building real-time follow-up calls. A personal and distinctive way to engage hard-to-reach high level exectives without annoying phone calls common to call center telemarketing.
Because I test with small trial projects you will NEVER waste your money on your business development cold calling going nowhere.