Skip to content

Marketing Direct

Toggle menu
  • strategy
  • Rapid Contact Management
  • About
  • no magic pill
  • Contact
Marketing Direct

Sales Prospecting Lead Generation Test

Testing and measurement are the two principles every marketer should rely on to get better at selling their goods.
Sales prospecting lead generation test
George Clay

Make your sales prospecting lead generation test with either yourself  making the calls..or hire one person to make the calls for you.

Do not get talked into buying a large outside list or having a room full of telemarketers making your calls.

Use niche market test projects to see what works...and what does not work. 

  • Keep what works…discard what does not work.
  • In this way costly mistakes are avoided.

Market Testing Tips

And before going further --- do yourself a favor.

Download a FREE copy of the best marketing book on business sales lead generation and market testing.

The book will change the way you think and act about your marketing...your advertising...and your B2B sales prospecting lead generation test campaigns.

Get the most bang for your buck

The fastest way to get more new business is by sales prospecting your house list of existing customers and prospects.

Your house list will generate the highest response rates when you contact these folks by phone.

Yes, higher response rates than direct mail or even email.

That’s the power of using your telephone (Source: DMA Response Rate Trend Report 2010).

They can be prospects you've met at trade shows or business conferences.

They can be old customers who have drifted away.

Or they can be subscribers to your email newsletter.

Bottom Line:
A small controlled sales prospecting lead generation test is all you need to get started. 

  • Keep it simple. Select fifty to one hundred prospects.claudeAMAZON
  • Yes! Fifty to one hundred prospects is all you need for this first test. I do the sales prospecting for you.
  • My goal is to weed out the weak prospects...find out who's worth going after with future call backs.
  • Only if they're truly interested do you follow-up with a detailed email explaining what you can do for them.
  • From there my follow-up calls move the sales process forward.
  • Sales Prospecting Accountability: Because EVERY sales lead I generate for you gets followed-up and because every sales lead is tracked you can quantify and track how well your trial project is working. If you aren't measuring how well your ads are doing then you are not doing marketing at all but instead PR!.
  • Yes, all this is a process. But from cold lead through satisfied customer it brings you better quality sales prospects  than one call telemarketing

Improve Your Sales Prospecting Lead Generation 

Get updates on ways business development phone prospecting can help grow your business  ---especially in this economy.
Also, this Advertising Age update on B2B phone marketing.

Also, for further study:

      • Harvard Business Review On Cold Call Sales Prospecting
      • 7 New Rules for Prospecting In The Age of The Customer
      •  Survey of best media for  highest QUALITY sales lead generation. 

 Subscribe for Free

B2B Phone Prospecting
George Clay

If you're a growing business you cannot afford to miss these simple but effective sales development techniques. Go ahead and subscribe now!






It's not Glamorous! But small business owners like the RESULTS they get with my business development phone prospecting. 
Put these same effective sales development techniques to work for your business. Get my newsletter delivered direct to your inbox.
Sign up now & get FREE 96 page e-Book jammed with tested tips on how to spend less and get more $$$ from your sales generation. Work-saving, money-making advertising strategies that work in any media. 
And p-l-e-a-s-e, 
do NOT flood my inbox with lots of useless emails and newsletters! Just occassional updates that are useful --- really useful--- when it comes to getting more out of my sales and marketing.

We respect your email privacy

Email Marketing by AWeber


B2B Lead GenerationB2B Lead Qualification Processb2b marketingb2b phone marketingb2b telemarketingbusiness lead generationbusiness to business appointment settingbusiness to business direct marketingbusiness to business lead generationcrm follow upcrm lead generationCRM Managementdirect marketingdirect marketing business to businessfollow up sales callsLead Generation & Appointment SettingMarket Testingmarketing small businessoutsourced direct marketingoutsourced lead generationoutsourced sales and marketingoutsourced sales prospectingphone marketingsales leadssales prospecting lead generation testsales prospecting strategysales prospecting systemsmall business lead generationsmall business marketingsmall business marketing salestelemarketing lead generationtelemarketing servicestelemarketing strategy

Post navigation

Outreach By Phone Prospecting
Outbound B2B Telemarketing






Outreach Tips for Long-term Success

No magic pill. Just some time-tested outreach tips to help you create prospect lists to get clients and win more referrals...more repeat business...and more money.    

Sign up now and also receive FREE 96 page eBook Scientific Advertising. Written by the man whose findings have done more for direct marketing than any copywriter in the history of advertising.

YES! Sign me  up.

And p-l-e-a-s-e, do NOT flood my inbox with lots of useless emails and newsletters! Just occassional updates that are useful --- really useful --- when it comes to getting and keeping customers.


We respect your email privacy

Powered by AWeber email marketing

 

Outreach Services

George Clay
  • New client outreach --- the human touch.
  • Hunting, prospecting, qualifying --- without mass volume telemarketing. 
  • Get you closer to your customers. 
  • Manage & nurture leads through handover to Sales, once there is an opportunity.

How you can use marketing direct outreach: more ideas

  

 

Marketing Direct Outreach

No magic pill.

Just sales hunting with a human touch.

Slow but sure wins trust that wins clients.

Not a quick fix...but it works!

Test and see if you like results.

858-756-2085