What’s your favorite sales lead development B2B platform?
With online marketing and cloud-related media making headlines, there’s a very responsive sales lead development B2B platform you may have overlooked.
This sales lead development B2B platform is B2B phone marketing — a tested lead generation medium for getting and keeping customers.
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You might call it “old school” but B2B phone marketing — like social media lead generation — can be an engaging and interactive business development medium….enabling you to connect with your customers and potential customers in a very personal way.
Effective Sales Lead Development B2B
The secret is making your calls with a personal touch that engages your prospects —- getting them to interact with you one-to-one so they trust doing business with you.
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And this is where I can help with your business development lead generation.
Working the phones I contact your prospects in a very personal way…ahead of the bigger companies with larger, less personalized sales and marketing organizations.
What my business development lead generation can do for you
- Build your prospect list with introductory cold calls.
- Develop the qualified sales prospects with lead nurturing follow-up calls.
- Get you Appointments by methodically working this business development lead generation list.
- Make your business development lead generation process more efficient so every lead gets followed up.
- Give you full notes & clear records of each lead generation call at all stages.
- Give you DAILY Call Outcome Reports so you can share information and adjust tactics.
- Save you money…with business development lead generation TRIAL PROJECTS.
And because I test everything for you with small trial projects you will NEVER waste your money on your business development lead generation projects going nowhere.
Sales Lead Development B2B: The Truth About Getting Real-World Appointments
Quality business development appointments do not happen overnight.
Routine follow-up calls plus e-mail follow-ups work wonders to get you in the door for a face-to-face meeting. Also, business development lead generation by phone is a form of direct marketing.[singlepic id=74 w=270 h=190 float=right] And building a highly targeted database is the key to any successful direct marketing campaign. Therefore, view each call as a means for fine tuning your business development database. It’s a work in progress that never ends!
Improve Your Sales Lead Development B2B Marketing
Get updates on ways Business Development Lead Generation Phone Marketing can help your business grow —especially in this economy.
Also, go here for DMA 2012 response rate reports for lead generation marketing media. Plus this Advertising Age update on B2B phone marketing.
Also, for further study:
- Harvard Business Review On Cold Call Sales Prospecting
- 7 New Rules for Prospecting In The Age of The Customer
- Survey of best media for highest QUALITY sales lead generation.