No magic pill. Just basic sales hunting. Old school but it works!
Are your marketing dollars churning out sales leads that go nowhere?
My outsourced sales prospecting B2B can get you back on track.
I develop your prospect list by building solid relationships with key prospects in the markets and the companies you want to reach.
Creating trust with each prospect is my primary goal --- NOT making a sale.
Your calls are important…and making sure they’re done this way is why I don’t outsource to third party call centers.
Outsourced Sales Prospecting B2B Trial Project
To make working with me pay out for YOU consider outsourcing a SMALL trial project.
You and I work together so the sales leads and appointments I generate for you convert into paying customers for YOUR business.
During this trial project some leads are upgraded...some downgraded.
Yes, it's a process.
But from cold lead through satisfied customer my outsourced small business sales prospecting brings you better qualified prospects with higher conversion rates than you can get with direct mail, email marketing or traditional telemarketing.
I start the lead qualification process with introductory cold calls that qualify each prospect to determine if your business is a good fit for what they need.
It's here the weak prospects are weeded out...and the better qualified prospects are engaged for careful and methodical follow-up calls.
This is where the all important relationship building process begins.
With each call I capture key details...including:
- Your prospect's interest level in your goods or services.
- Identify their needs…learn about existing suppliers… and how YOU can pre-empt the competition.
- Ask the qualifying questions to make certain your offer matches their needs.
- Learn their “hot buttons” --- what is it you can do for them that matters most.
Question: Does effective business outreach cold calling require a background in the industry or markets you are calling?
Answer: Surprisingly, industry specific knowledge about the business segments you are calling is NOT essential.
Your ability to bond with someone --- usually a complete stranger if you're cold calling --- will have more to do with your tone of voice than anything else.
See my post: How To Make A Successful Phone Introduction
But too many sales managers insist only salespeople with deep understanding of the markets they are selling can do business development cold calling.
It's myth based on lack of real-world testing and experience rather than tested cold call business experience.