This tested process for outside sales cold calling is not one-call telemarketing.
But it works.
See for yourself with a modest trial project.
You pick prospects you want developed
- VP-level executives...CEOs...IT execs...Buyers...
- OEM or Channel Sales Partners
- Prospects you've met at trade shows
- Customers who have drifted away
- Subscribers to your newsletters or webcasts.
I give you full notes & clear records of each call at all stages...
Plus Daily Call Outcome Reports so you can share information and adjust tactics.
You track response and measure results.
Personalized, High-end Outside Sales Cold Calling
Phase One: Introductory warm-cold calls to find high-level prospects worth pursuing.
NOTE: I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you.
Phase Two: Best high-level prospects are nurtured by routine call backs from me and follow-up emails from you (see my post Appointment Setting Mistake).
Real-Time Follow-Up Calls are essential (see memo at right) for generating contact with high-level executives to gain trust, learning what your prospects really need and showing how your team outshines the competition.
NOTE: Voice-mail, e-mail and social media are all effective CRM...but over-used to where their messages too often are ignored (see my post "Lazy Follow-up").
WHAT YOU LEARN: With real-time CRM calls you learn active selling opportunities you NEVER hear about unless your ear is on the ground!
EXAMPLE: Vendor drops ball...you jump in to prove what YOU can do.
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