Cold Call Sales Lead Generation Services Explained
By hunting, prospecting, qualifying and nurturing relationships for your sales reps to pursue my cold call sales lead generation services can help your business grow.
This includes targeting both new clients as well as revitalizing past or inactive clients.
Cold Call Sales Lead Generation Services include:
- Lead Generation
- Hunting, prospecting for new business development, interest validation & qualification
- Lead follow up from Trade Shows and other marketing initiatives
- Lead Management – Manage & nurture leads through to handover to Sales, once there is an opportunity.
- Market Research – Uncover projects that exist today that your sales group is not currently involved in, such as what your competitors are working on
- Identify specific contacts involved in purchasing process, such as the maintenance support, production engineer, capital equipment procurement
- Identify Sales Opportunities
- Database management – work within the existing database to clean and qualify leads so that accurate data is in place
- Track all work so each lead gets followed up.
- Participate in early stages of the sales process, but will not close the sale
Business Development Sales Lead Generator Updates
Get updates on ways these Business Development Sales Lead Generator Services can help your business grow —especially in this economy.
Also, go here for DMA 2012 response rate reports for lead generation marketing media. Plus this Advertising Age update on B2B phone marketing.
Also, for further study:
- Harvard Business Review On Cold Call Sales Prospecting
- 7 New Rules for Prospecting In The Age of The Customer
- Survey of best media for highest QUALITY sales lead generation.
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