If you’re concerned about bringing me up-to-speed on all your widgets you really don’t need to do that because all I need for my introduction are some key words you think will help shape the conversation —- whatever you think will work. Of course, most buyers will have little or no interest and weeding them out is part of my calling process. But at the end of the day it’s not just reaching the right people….but making sure they have an active interest in what YOU do and want an introductory follow-up from you explaining how you can help —- […]

Direct outreach by phone can be a helpful addition to your overall business development process. But you are probably reluctant to put yourself out there…reaching out to someone new. Or you think it does not works because you are inundated with spammy requests all day and you think all direct outreach is spammy. But the truth is, direct outreach is an effective method of acquiring new work and it doesn’t have to be spammy. That’s especially true when making phone calls to people who know nothing about you. The secret is making these calls in a very low-key way. This […]

Finding new clients with old-fashioned outreach —- It shows your prospects that you are different…your brand is different…and you are taking time to acknowledge them in this unexpected old-fashioned way I’m talking about good old-fashioned phone calls to the right people at the right time and with the right message. This specific style of outreach is my specialty. Getting you noticed in a very favorable way I can’t promise you hundreds of new clients. But I can tell you something so simple as a phone call to the right people with the right message can go a long way in […]

Direct new client outreach by phone can be a helpful addition to your overall business development process. But you are probably reluctant to put yourself out there…reaching out to someone new. Or you think it does not works because you are inundated with spammy requests all day and you think all direct outreach is spammy. But the truth is, direct outreach is an effective method of acquiring new work and it doesn’t have to be spammy. That’s especially true when making phone calls to people who know nothing about you. The secret is making these calls in a very low-key […]

What if I told you that when you introduce yourself on the phone to someone you are calling for the first time what callers hear on the other end has relatively little to do with what you are saying? Research in human communication bears this out. The video on this page explains the research on a successful phone introduction in a way I think you will find both helpful and interesting when it comes to making your phone prospecting more successful. Words are important. But on the phone your ability to bond with someone — usually a complete stranger if you’re […]

Outreach phone prospecting suggestions to help you get started Outreach prospecting by phone is pretty simple to set up. That’s because you don’t need a big list or the latest whiz bang software program. Just an idea of what you want to accomplish with each list of prospects you want contacted. To get you thinking how this could work here are some suggestions: Start with any leads you already have on the books…but need them cleaned up and qualified so that your data is accurate and up-to-date. This is probably your best list and will produce the biggest bounce for […]

Are you losing customers to lower priced alternatives?If  you’re like me no matter where you turn for whatever it is you are looking to buy you either pay up and take the hit or look for cheaper alternatives.Same thing applies to your customers.Either they value what you offer or they look elsewhere for lower prices.As this inflation thing works through every business it will force us all to rethink what we offer our customers.What makes you outshine the competition?Is that extra “something” you offer understood by your customers and anyone considering your services?As prices go up and critical price points […]