Category: Business to Business Lead Generation

A methodical sales process for finding, qualifying and developing sales prospects for your business.

Business to Business Lead Generation, Uncategorized

Finding new clients by phone prospecting

Finding new clients by phone can be a helpful addition to your overall business development process. But you are probably reluctant to put yourself out there…reaching out to someone new. Or you think it does not works because you are inundated with spammy requests all day and you think all direct outreach is spammy. But the truth is, direct outreach is an effective method of acquiring new work and it doesn’t have to be spammy. That’s especially true when making phone calls to people who know nothing about you. The secret is making these calls in a very low-key way. […]

Business to Business Lead Generation

Marketing Direct Remote Services

Get help getting more stuff done! Marketing Direct remote services for your business.   Keeping your active customers engaged so they don’t drift away while also finding new clients is something we all have to do but seems there’s never enough hours in the day to get all this done. You’re probably re-tooling how you do this now that COVID-19 has moved the goal posts making what worked before a bit bumpy, to say the least. Whatever your COVID-19 game plan I thought you might be interested in some ways my Marketing Direct remote services might help you along the way. Just know it requires hands-on […]

Business to Business Lead Generation

New Customer Prospecting

New customer prospecting by phone with the right personal touch is a practical way to get new customers and keep your existing customers from drifting away. But effective phone prospecting involves routine follow-up calls. These calls create trust, build your credibility and forward the sales process. What my outreach prospecting can do for you Build your new business prospect list with introductory cold calls. Develop the qualified sales prospects with lead nurturing follow-up calls. Get you Appointments by methodically working this new customer prospecting list. Make your business development process more efficient so every lead gets followed up. Give you full notes […]

Business to Business Lead Generation

New Business Outreach Proposal

 Test an introductory outreach project You pick prospects you want contacted Existing prospects or new list — any niche market segment No Contracts – test for 30 days By hunting, prospecting, qualifying and nurturing relationships for you to pursue my business development outreach services can help your business grow. This includes targeting both new clients as well as revitalizing past or inactive clients. Business Development Outreach Services include: Lead Generation : Hunting, prospecting for new business development, interest validation and qualification. Lead follow up from Trade Shows and other marketing initiatives, including lead management to nurture leads through handover to […]

Business to Business Lead Generation

Tested Business Development Outreach Process Explained

You pick prospects you want developed…any market. VP-level executives…CEOs…IT execs…Buyers…OEM or Channel Sales Partners…System Integrators, etc. etc. Prospects you’ve met at trade shows…Customers who have drifted away…Subscribers to your newsletters or webcasts  I give you full notes & clear records of each call at all stages…plus Daily Call Outcome Reports so you can share information and adjust  tactics.  You track response and measure results How the process works FIRST PHASE: Introductory warm-cold calls to find prospects worth pursuing.  I work the phones. Weak prospects noted. Stronger candidates flagged for follow-up. SECOND PHASE: Best prospects are developed and nurtured by routine call […]

Business Development, Business to Business Lead Generation

On-line Research Tool For Developing New Clients

When developing new clients always good to educate yourself on their company — things like how many employees they have and what they do plus CEO’s ratings. A very useful on-line tool for improving your new client research capabilities so you can sound more credible is available here. I’m testing a crowdsourcing intelligence system which is free, and designed for everybody. Called Owler, it’s pretty easy to use and a good companion for new client research when a company isn’t on Linkedin or has a limited Linkedin profile. Fifteen Million Company Profiles Owler grants you access to more 15 million company […]

Business Development, Business to Business Lead Generation, Direct Marketing, Outsourced Sales Prospecting, Outsourced Sales Support

Improve New Client outreach

Use These Research Findings To Improve Your New Client Outreach     For successful new client telemarketing campaigns the ability to bond with someone —- usually a complete stranger — is an absolute must.  What callers hear on the other end of the line can make a world of difference when it comes to how they perceive the quality of service your company provides as well as your overall reputation. So how do you effectively communicate all this — on the phone — usually to a complete stranger…and in a very brief phone conversation? New client telemarketing campaigns More To Do […]

Business Development, Business to Business Lead Generation, Direct Marketing, Lead Nurturing, List Building, Outsourced Sales Prospecting, Outsourced Sales Support

New Client Phone Prospecting Explained

Marketing Direct New Client Phone Prospecting Explained My new client phone prospecting is highly personalized. I win trust and confidence in a professional yet informal way that elevates each sales call into friendly interactive conversation. Introductory discovery calls. I’ll work your prospect list with introductory calls that qualify each prospect and see if your business is a good fit for what they need.If they’re interested, you follow-up with a detailed email explaining what you can do for them. From there my follow-up calls continue to qualify their interest and move the sales process forward. New Client Phone Prospecting Process. I speak directly […]

Business Development, Business to Business Lead Generation, Direct Marketing, Direct Response Marketing, Lead Generation & Appointment Setting, Lead Nurturing, List Building, Market Testing Strategies, Outsourced Sales Prospecting

Find New High-end Clients

Can You Find New High-end Clients Prospecting By Phone? How does your business find new high-end clients? With online marketing and cloud-related media making headlines, there’s a very responsive marketing platform you may have overlooked.  What I’m talking about is phone prospecting — a tested direct marketing medium for getting and keeping customers. You might call it “old school” but phone prospecting — like social media marketing — can be an engaging and interactive medium….enabling you to find new high-end clients and develop them — over time — into becoming your customer. The Personal Touch The secret is making your calls with a […]

Business to Business Lead Generation, Direct Marketing, Lead Generation & Appointment Setting, Outsourced Sales Support

Marketing Direct High-End B2B Phone Prospecting

  Marketing Direct High-End B2B Phone Prospecting Relationship building high-end B2B phone prospecting to help you find, develop and keep customers is essentially what I can do for you. It’s something you probably are not using because you think phone prospecting is old school with no place in the digital age of on-line marketing. But Harvard Business Review  has an article about this old school way of getting and keeping customers and says “it should be used by every B2B sales team.” My high-end B2B phone prospecting is definitely old-school because l make all the calls myself and do not outsource to third […]