Business Development b2b Lead Generation For High-end or Technically Complex B2B products or services
Introductory cold calls.
Lead Nurturing follow-up calls.
Appointment Setting.
List Building.
Lead Management with full notes & clear records of each call at all stages.
Call Outcome Reports so you can share information and adjust tactics.
George ClayMy introductory cold calls start the business development B2B lead generation sales process…separating good prospects from weak prospects.
But from there — once your prospects are qualified — I make those all important follow-up calls — on time and whenever your prospect requests the call back.
During these call backs some prospects are upgraded…some downgraded.
Bottom line: Follow-up calls make your prospects feel you want their business.
After that, getting the sale is so much easier!
This last part — the actual sale —- does not happen overnight.
Routine follow-up calls are essential.
These calls establish good rapport…forward the sales process…and gently prod your prospect into becoming involved with your company.
This process takes time…but it PAYS as one call hit-or-miss telemarketing never did.
Business Development B2B Lead Generation Updates
Seven Reasons To Subscribe
When you subscribe to my Business Development B2B Lead Generation Updates here’s what you’ll get.
1. Tested Business Development B2B Lead Generation Tips On How To Engage Your Sales Prospect. You’ll learn how to better engage your sales prospect, build trust, get referrals from your prospects that allow you to make more sales and get more repeat business.” Profit in business comes from repeat customers that boast about your product or service, and bring friends with them.” …W. Edwards Deming
2. B2B Phone Marketing List-Building . You’ll learn how to build a list of cold call B2B sales prospects into a house list of qualified sales prospects you can market to with new offers for your products and services. “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” … Peter F. Drucker
3. CRM Phone Based Business Sales Generation You’ll learn how to find more new customers, turn more prospects into loyal customers and make more money for your company. “We let folks know we’re interested in them and that they’re vital to us. cause they are.” …Sam Walton
4. Test & Measure Your Way To Greater Sales Prospecting Profits. Small frugal tests are the way to go. I’ll share results of what’s working in B2B phone marketing…and why! “Almost any (advertising) question can be answered cheaply, quickly and finally by a test campaign. And that’s they way to answer them — not by arguments around a table.” …Claude Hopkins
5. No Sales Prospecting Mumbo Jumbo What you’ll get from me will be clear, concise, maybe at times fun to read! “Our business is infested with idiots who try to impress by using pretentious jargon. David Ogilvy
6. Practical Sales Prospecting Tips Easy-to-use sales prospecting tips you can start using at once to drum up new business and better manage your company’s interaction with customers, clients, and sales prospects. “Knowledge is of no value unless you put it into practice.” Anton Chekov
7. Free Direct Marketing E-Book. I saved the best for last! This 96 page book is jammed full of time tested ways to spend less but get more out of your advertising and direct marketing sales generation. “Nobody, at any level, should be allowed to have anything to do with advertising until he has read this book seven times.” …David Ogilvy